UTM Generator | kci-support.com

Use the form below to generate tracked URLs with UTM parameters for your campaigns.

You will receive a copy of the URL at the email address you provide in the form.

UTM Link Builder

Generate tracked campaign URLs with UTM parameters

v5.6

Your details

Your name

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Email address

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Target URL

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UTM campaign

Brand

Year

Type

G-code

UTM parameters

UTM source

Required

UTM medium

Required

Generated URL

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UTM parameters explained

utm_source — the specific platform where you place the link: LinkedIn, Google, Bing, the magazine, an email send (i.e. where the click comes from).

utm_medium — the type of channel that placement represents: paid click, organic social post, newsletter, etc. (i.e. how the traffic arrived, not where from).

UTM medium options

cpc — paid ads charged per click (Google Ads, Bing Ads, paid LinkedIn/Meta)
display — banner/visual ads on display networks (awareness, not paid search)
social — organic, unpaid social posts
newsletter — your bulk newsletter sends
mail — other email that isn't the newsletter (1-on-1 outreach, signature links, transactional)
referral — links from other sites/partners pointing to you
sms — text-message links

Other programs

When promoting another program such as Young Engineers Program — use the Course structure.